'Balika Vadhu', a series which is the first of its kind, focuses on child marriage. It has left behind all other programs on television rating points within a very short span of time creating tremendous ordinances interest..
AT A time when people were fed up of watching reality music and dance shows long after being bored with the family and saas-bahu soaps, ’Balika Vadhu’ on newly launched TV channel COLORS came as a refreshing dose of entertainment plus awareness. News reports also said that ’Balika Vadhu’, a series the first of its kind, focussing on child marriage, has left behind all other programmes on TRP (television rating points) within a very short span of time. It is a position very well deserved owing to a number of reasons but the major being the novel idea. Before this, nowhere on small screen has the concept of child marriage been exploited and hence, the audience of big cities had not got a chance to witness the bitter reality still existing in our society, that too wrapped in entertainment.
Equal credit goes to the way the issue has been dealt with along with the performances of all the actors especially Avika Gaur, who is playing the lead role of Anandi in the serial.
Though like other serials, this too has lavishing sets but unlike other saas-bahu sagas it does not use the zip-zap technique innovated by K serials to exaggerate expressions. Characters are not black and white but grey i.e. there is no perfect villain or hero. But more than this, ’Balika Vadhu’s success lies with the fact that it has, so far, not lost its focus even for one episode. It focuses sharply on the issue of child marriage and problems which follows, from loss of childhood to the consequences of early pregnancies over the girl’s health and many more.
All the qualities mentioned have managed to attract the audiences of all ages, class and sex. It has been proved wrong by the success of this show that audience of TV is no more interested in programmes other than based on the unrealistic concept of life-size sets, four marriages and one vampire. Let’s hope that its popularity sends this message to the content producers of television and opens up the door for some more good quality programess in the future.
Though like other serials, this too has lavishing sets but unlike other saas-bahu sagas it does not use the zip-zap technique innovated by K serials to exaggerate expressions. Characters are not black and white but grey i.e. there is no perfect villain or hero. But more than this, ’Balika Vadhu’s success lies with the fact that it has, so far, not lost its focus even for one episode. It focuses sharply on the issue of child marriage and problems which follows, from loss of childhood to the consequences of early pregnancies over the girl’s health and many more.
All the qualities mentioned have managed to attract the audiences of all ages, class and sex. It has been proved wrong by the success of this show that audience of TV is no more interested in programmes other than based on the unrealistic concept of life-size sets, four marriages and one vampire. Let’s hope that its popularity sends this message to the content producers of television and opens up the door for some more good quality programess in the future.
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